How to Get Google to Send You Clients
Your website must be Panda and Penguin compliant if you wish Google to send you clients. Penguin refers to rules set up by Google for page design of your website while Panda are the rules pertaining to the entire website. Some of these rules are simple to apply, but most are time consuming if you have to make changes because you already have a low score. It is not just a matter of ‘getting it right’ – you are actually penalised if you get it wrong! Google gives you a score and unfortunately you don’t have the option of knowing what your score is; so you can’t compare it. Basically, Google is looking for quality information that is unique and added manually (not via software that is available to do it for you). You must personalise your content. When designing […]